Vue, Gosford


Former international and now local Central Coast businessman Tony Denny, bought his considerable wealth, goodwill and creative energy to a regional market place in need of a facelift. Working with Tony, McGrath Central Coast and the Central Real marketing team, Our Agency created a corporate and project brand strategy that helped establish Central Real as the Central Coast’s most revered property developer within a limited timeframe of just a few months. Further to this the launch of their very first project, VUE was an outstanding success selling 80% of apartments – to mostly first home buyers – within 2 days of the offical launch.This was due to a brand and marketing strategy that focused on selling Gosford as an emerging regional city, close to world class beaches, waterways and amenity.